Posted on

87 percent of over 55s are planning their holidays online

Senior travellers swap travel agents for web browsers to plan their getaways.

87% of over 55s plan holidays online

Senior travellers swap travel agents for web browsers to plan their getaways.

Ten years ago, some would have it that most seniors’ understanding of the digital revolution bordered on the luddite. Fast forward a decade and the internet is as much a part of seniors’ lives as it is those of teenagers. And new figures are released every day to back it up.

Findings from a new study into travel planning have revealed that an overwhelming majority of over 55s (87% to be precise) are choosing to go online via a laptop or desktop computer to conduct their holiday research. By comparison, just one in five are taking the traditional route of visiting the travel agents.

The data came from a study into travel planning conducted by IBM’s customer research offshoot Tealeaf. The study examined the behaviour of more than 2,000 UK adults.

Seal the deal in a matter of clicks...

Is it any wonder so many travel-fans are using online resources to plan their holiday? It’s just so easy. And planning is just the start of the journey. Once you’ve assembled your perfect package, you can book your flights, accommodation and holiday activities in a matter of clicks. Job done. Keep the browser open a few minutes longer and you can arrange the travel insurance too. All that’s left to do after that is to get excited.

Senior travel insurance made easy

With World First you can arrange the travel cover that’s right for you, your holiday and your budget in less than five minutes. You just need to share a few details about your holiday and we’ll give you a selection of quotes. Pick the level of cover you need and you’re done. And if you’re feeling adventurous? We cover over 300 sports and activities. Go explore.

We’re fully subscribed to the digital revolution. We love it. We even provide real-time customer support through Twitter. But sometimes there’s no substitute for talking to someone. Our customer service team are based at our head office in Exeter and are ready to take your call between 8am and 8pm Monday to Friday and from 9am to 5pm on Saturdays. Just dial 0845 90 80 161.

Travelling with a medical condition? We’ve got you covered.

If you’re travelling with a medical condition, it’s only natural to seek extra reassurance from your travel cover. But we know that in the vast majority of cases a medical condition is no reason to hold you back from a happy holiday. We’re medical travel insurance specialists and cover hundreds of conditions, including many that other insurers don’t. All policyholders get expert care too, with cover for £5 million worth of medical costs and access to 24/7 emergency medical assistance, anywhere in the world. And if something really unexpected happens and you become seriously unwell, we’ll fly a trained medical professional out from the UK to make sure you get the best care possible.

It’s all part of our service. Amazing what you can arrange online, isn’t it?

Want to see how cheap quality cover could be? Get a quote at

Posted on | Posted in Senior Travel | Tagged , , ,

Leave a Reply

Your email address will not be published. Required fields are marked *